Thursday, 4 March 2010

Who would be the audience for your media product?

The audience for my magazine is 16-20 year old males. They will be casually dressed with Fred Perry, Bape and Nike clothing. With hoodies, jeans and tracksuit trousers and expensive trainers. They will be very concerned with keeping up with the latest fashions and music that is popular with teens. Most will be students at secondary school or college or if not they will be unemployed or D or E on the Jicnar scale (lowest grade workers, semi/unskilled manual workers). The psychographics of my audience is Underacheivers and Radicals. They're social values are Materialists. They will enjoy mostly grime and american hip-hop however they will also enjoy R&B and some pop artists. They will spend a lot of spare time on facebook and playing video games such as Call of Duty and Grand Theft Auto. They will enjoy mostly action movies and comedies such as The Bourne Identity and Pineapple Express, they will also enjoy urban movies such as Kidulthood and 8 Mile as they will feel that they can relate. They will like to socialise, go out on the weekend drinking and partying, putting fun before work. They will have an open mind to things such as drugs.

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